Bosch and Castrol Launch Joint Repair Shop Venture

The aftermarket branch of Robert Bosch and Castrol have recently launched a new project. The essence of this initiative lies in running jointly branded repair shop pilots in China and the U.S. The pilot stage will be launched in both countries this month.

It is important to point out that both companies are well-known in the auto repair industry for their expertise and professionalism. In addition to Castrol greasing substance, Bosch auto components and services, each business will bring its unrivalled experience in creation of efficient ideas for repair businesses. Castrol’s significant achievements in the area of marketing, coupled with Bosch proven record in repair business handling, will create a lucrative offer for repair shops wanting to improve the quality of their services.

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The concepts being tested include cutting-edge, digitally-supported services providing clients with the top quality services at reasonable prices. This initiative will facilitate to building a unique approach to meeting growing requirements related to different aspects of automotive repair services. Growth of the repair shop network beyond the 1-st testing stage will be resolved after finishing the pilot program.

According to Bosch officials, the company has been providing top-quality solutions and services for repair shops for several decades. The main objective of partnership with Castrol is to be ready for gradually electrification of the automotive industry and to enhance the number of future-oriented services for its customers . Castrol is also extremely enthusiastic about the new project with Bosch, as both companies share common visions on the future of the auto repair industry. Thus, it is expected that the results of the pilots will have a significant impact on creation of an advanced repair shop network for the future.

It should be noted that Bosch and Castrol have been collaborating in the sphere of repair services since 2013. The success of this collaboration set the stage for both companies to realize their combined potential in other segments of the auto industry.